This is what's hiding in your reviews — written down, ranked, and ready to act on
This is an example, built the way every report is built — real structure, ranked findings, nothing invented. What's below is what your own reviews are waiting to become.
Full report structureWhat's inside, start to finish
Every report follows this shape. Below, sections 1–2 are shown in full — including the extended view Snapshot+ adds.
Your rating across time, so a real shift stands out from noise.
What's helping, what's hurting — driver by driver.
Your single biggest edge, and how to protect it.
The biggest driver of negative feedback, examined closely.
A few CX principles applied to what's in your reviews.
A sequence to work through, not a wish list.
Where ongoing tracking could take this.
How the analysis was run, so nothing's a mystery.
This exact structure, built for your business
One report, plain English, delivered fast — no dashboard, no subscription required.
One review says it best:
"This is the only place my kids will actually sit still."
410 Google reviews, five years. One thing stood out clearly.
Service people go out of their way to name
Not a one-off — 14 separate five-star reviews name a staff member directly, for the same thing: care that goes beyond the script.
This year looks different to the two before it
3 of 59 reviews
7 of 65 reviews
More than double the rate — landed mostly in the last two quarters.
What's changed most is what happens next once a customer says something's wrong. That's what the full report unpacks.
What's driving satisfaction — and what's hurting it
| Driver | Direction | Time window | Confidence | What the reviews show |
|---|---|---|---|---|
| Staff friendliness | ↑ Strength | Structural — full period | High | Named repeatedly in five-star reviews, spread evenly across the full period. |
| Consistency | ↓ Risk | Recent — last two quarters | High | A clear, repeated pattern in the current period, distinct from a year ago. |
| Wait time | ↕ Mixed | Scattered — full period | Medium | Cuts both ways depending on how it's handled — not yet a one-directional trend. |
Snapshot+ takes this further — mapping impact, frequency, and net pull on the score. Shown below.
One of these drivers is quietly costing you customers. Here's how you find out which.
A table tells you what's happening. This tells you what to worry about — mapping impact and frequency together, so the driver that matters most stops hiding in plain sight.
Consistency and wait time both have a real positive side — but the negative side is more than double it. Easy to miss when all you see is a star rating.
Consistency is the one that matters most — low frequency, but the clearest quiet risk in the set. That's the kind of thing a star rating alone will never show you.
CEQI — Customer Experience Quality Index
CEQI is a single score, ranging from −5 to +5, that combines your ratings, review sentiment and driver-level performance into one number you can track over time. Currently in beta, and available as an add-on to Snapshot+ or Recurring Insight once available.
This is an illustrative example — your own report reflects whatever signals are present in your reviews.
Want this for your business?
Snapshot reports start from £119, and £179 for Snapshot+. CEQI (beta) is available as an add-on to Snapshot+.